I recently read a very interesting article on AARP.com about the anti-aging consumer culture that is growing with the aging boomer generation. By 2015, the market for anti-aging products is predicted to grow from $80 billon to a whopping $114 billion! While this is good news to the businesses and entrepreneurs looking to capitalize on the boomer’s “forever young” mindset, others are concerned that the growth of the anti-aging industry has some negative cultural implications.
What do you think? Read the article on AARP.org here: